Caterham Team Lotus: An exciting start for Caterham Motorsport in 2011
The deservedly popular Caterham motorsport is set to benefit from the recently announced acquisition of Caterham by Team Lotus owner Tony Fernandes. Caterham Team Lotus is set to be a rising star in Formula One. This association will raise the profile of Caterham Motorsport with the prospect of F1 as the new top rung of the motorsport ladder.
Caterham Team Lotus - The Future (as reported by Pistonheads)
The core of the Seven’s appeal will be in motorsport, reckons Fernandes, and with the near-inevitability that the Caterham name will soon appear on the Team Lotus F1 cars, it will have extra credibility in emerging markets such as China and India. The ultimate plan is for Caterham to create a motorsport ‘ladder’ with its base supported by karts, rising up through various Seven series, endurance models, single-seaters, and sitting on the top rung the Formula One cars.